TL;DR

Swiss healthcare recruitment was stuck in the stone age - manual processes, endless paperwork, and unreliable candidate tracking. We built CareConnect: a custom platform that automates candidate management while our SEO strategy made them #1 for every key search term. Result: 245% traffic increase, 90% reduction in admin work, and complete market dominance.

Tips

  • B2B SEO isn’t about keywords - it’s about capturing commercial intent
  • Automate the boring stuff so your team can focus on high-value relationships
  • Your contact forms should feed directly into your CRM - no manual entry
  • Local SEO for services is about becoming the obvious choice, not just ranking

Table of Contents

The $500,000 Administrative Nightmare

CareConnect was spending 60% of their time on administrative work:

  • Manual candidate data entry
  • Email ping-pong with hospitals
  • Lost applications in crowded inboxes
  • No tracking of candidate journey

Their recruiters were glorified data entry clerks. We fixed that.

Building the Recruitment Engine That Never Sleeps

We didn’t build a website - we built a recruitment machine:

Automated Candidate Pipeline

  • Applications flow directly from contact forms to management platform
  • Automatic qualification scoring
  • Smart matching with hospital requirements

Email Automation That Actually Works

  • Personalized follow-up sequences
  • Interview scheduling automation
  • Status updates for candidates and clients

Document Processing That Saves Hours

  • Automated CV parsing and storage
  • Digital contract management
  • Compliance documentation automated

SEO Strategy That Made Competitors Irrelevant

While they focused on recruitment, we focused on domination:

  • #1 rankings for “nurses to Switzerland” and related terms
  • Local SEO optimization for Swiss and EU target markets
  • Content strategy that addressed candidate concerns and objections
  • Trust building through transparent processes and reviews

Results: From Paperwork to Profit

  • 245% increase in qualified traffic
  • #1 rankings for all primary search terms
  • 90% reduction in administrative workload
  • 3x more placements with same team size
  • Recruiters now focus on relationships, not paperwork

Could Your Service Business Be Automated?

If your team spends more time on admin than actual service delivery, you’re leaving money on the table.

We specialize in service business automation. If you’re ready to stop being a paperwork processor and start being a business owner…

Contact us for our service automation audit. We’ll show you exactly which processes are costing you time and money.